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Demi Lovato took part in a photo shoot for her new line with NYC New York Color Cosmetics. She was announced as the brand’s first ever global ambassador last month.

Demi also shared a new video, via her Instagram, asking fans what their secret color is. She is partnering with Secret Color for a line of clip-in hair pieces. Go to GetSecretColor.com to see more.

Thanks @DemiRusherJonas!