Star Wars Launches their Force for Change: Force 4 Fashion Campaign

Star Wars has launched their Force for Change: Force 4 Fashion campaign. In support of UNICEF, the Force 4 Fashion campaign celebrates the themes of rebellion from Rogue One: A Star Wars story via a new line of limited t-shirts.

“The t-shirts were designed in collaboration with members of the Rogue One cast and a host of talent from the worlds of entertainment, sport, film and music, and are available now exclusively in the U.S. at Target.” For each shirt sold five dollars from the sale will be donated to the U.S. Fund for UNICEF in support of UNICEF Kid Power.

“UNICEF Kid Power encourages kids to complete physical activities and interactive challenges to earn points—which ultimately are used to provide life-saving packets of food for severely malnourished children around the world. The more kids move, the more points they earn, the more kids they help.”

The campaign was specifically released today in honor of #GivingTuesday. This day kicks off the charitable season and always falls the Tuesday after Black Friday and Cyber Monday.

Source: Disney