New Beauty And The Beast Theater Display Shows Mrs. Potts, Cogsworth, Lumiere, & More In Their Human Forms

A new theater display for Beauty And The Beast has been unveiled. This new promotional piece for Disney’s upcoming live action remake will be featured inside movie theaters across the country.

In this new display, we get another look at Emma Watson as Belle and Dan Stevens as the Beast. We also get another look at Josh Gad and Luke Evans as the villainous duo, Lefou and Gaston.

However, what is most interesting about this display is that the secondary characters, who will spend the majority of the film as household objects, are in their human forms. Emma Thompson, Ian McKellen, Ewan McGregor, and Audra McDonald can all be seen rocking their pre-transformation look.

I love that they unveiled this in the theater display, but I wonder why they went this direction instead of just showing them as the objects we all know and love.

Beauty And The Beast opens in theaters on March 17.