Lili Reinhart Announces Skin-Care Brand, Personal Day

Lili Reinhart is getting into the skin-care world. The young actress announced earlier today, September 30, that she would be releasing her own skin-care brand, Personal Day, on October 28.

On the day of released, Personal Day will launch “…five products: the Full Clarity Cleansing Powder ($24), the Even Keel Resurfacing Peel ($34), the Everybody Stay Calm Recovery Mask ($32), the Doing The Work Salicylic Acid Acne Treatment ($36) and the Dive Deep Mevalonic Moisturizer ($38).” Lili will use her social media to market the line to uses until other retailers offer to stock the products on their shelves.

Lili recently spoke about her desire to create her own brand. She stated, “When I was a teenager trying to be an actor, [I saw pictures of] actors with gorgeous, perfect skin. [I didn’t see] actors talking about acne or skin issues. If [these issues] were being talked about, it was on the cover of a magazine with a headline like: ‘Look at these celebrities looking fucking ugly without makeup.’ People associate acne with being dirty and having dirty skin, and that creates a feeling of shame. I have people who are 50 [years old] messaging me on TikTok saying, ‘Thank you for talking about your acne because I still deal with it today.’ I’m thankful that whatever I’m posting out there is resonating. And I want our line to resonate with someone who is 14, and someone who is 40.”

You can find out more about the brand when the website launches here in the next few weeks.

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